Allow users to use their mobile carrier wallet in a simple and intuitive way.
Develop an intuitive highlight system with shortcuts to the most commonly used features in the app.
Promote the audience to vote through the app instead of using the traditional IVR systems.
Foster community building around the show participants.
715k+
registered users.
Massive
number of votes in polls so far.
Thousands
of users online at any given time.
Highly
profitable application through premium features.
The granddaddy of them all: Big Brother. The iconic TV show returns to TVI, 20 years after taking the world by storm. For the first time in Portugal, Big Brother has its own fan engagement app, developed in partnership between Media Capital Digital and Magycal. The Big Brother app features a flexible voting system, through which we have achieved the biggest number of votes in TVI’s history in a single TV show.
All the results are made available in real-time on the backoffice, and if the production desires, they can also be presented on the app.
Besides providing a VIP membership and a set of credit packs that can be bought to unlock several premium features, users can also use their mobile carrier wallet to participate in polls, in a simple and intuitive way. This results in higher rates of user conversion, materialised in an impressive number of votes during the TV show.
Besides purchasing in-app purchases, users can also adquire physical goods that exist in the house, so they can get a souvenir from the TV show.
An highlight carousel is presented on top of the main screen, so users can access the most important sections of the app.
The Home section features the most recent and most important news, making it easy for users to keep up to date with the TV show’s developments.
Users can also chat with other TV viewers to discuss the different contestants in a flexible 24/7 live chat system, where new chats can be created and closed at anytime.
Selena
Aaaa, I really love the app. I can’t watch it on my Tv Screen, so you guys helped me a lot. I give you 5 stars!
Rosa Maria Moreira
I love to know everything that is happening in the house, and this is definitely the best way!
Mary Nunes
I really like the app because we can discuss the shows with other people.
Francisco Dias Leal
Good Application. It has a great structure and is much needed to follow all the house’s news.
The Big Brother App has established itself as a key factor to engage viewers with the popular reality show. Apart from voting, users can interact directly with the house thanks to the new interactive features.
Parceria entre Go4Mobility e Magycal permite que utilizadores da App Big Brother comprem votos utilizando apenas a conta do telemóvel. Link Original.
For the first time in Portugal, the iconic Big Brother reality show has its own fan engagement app, powered by Magycal technology.
Thanks to our modular technology, we devised this product with the following module(s):
The essential solution for anyone looking to provide an OTT experience.
The essential solution for anyone looking to provide an OTT experience, supporting a wide array of televisions and set-top-boxes.
The Community module helps you to create a real community around your content.
The Community+ module helps you to create a real community around your content, with live interaction during broadcasts, quizzes, gamification, and many more.
A break-through module that detects and recognises persons/characters live and in real-time, to present important information.
A break-through module that detects and recognises persons/characters live and in real-time, to present important and contextual information, and even call to action to specific moments on other streams.
Custom notifications and content recommendation for users, based on their consumption history.
The Sports module has everything you need if your audience eager for sports information.
The Sports module has everything you need if your audience eager for sports information, including breakthrough the breakthrough Smart Info features adapted to sports.
The Monetisation module features everything you need to monetise your audience.
The Monetisation module features everything you need to monetise your audience, including direct carrier billing.
The essential solution for anyone looking to provide a second screen experience.
Custom notifications and content recommendation for users, based on their consumption history.
The Live Interaction module will help you engage your audience in key live events.
The Live Interaction module will help you engage your audience in key live events, with live polls, trivias all coupled together in a gamified environment with leaderboards and a friend system.
The Community module helps you to create a real community around your content.
The Community+ module helps you to create a real community around your content, with live interaction during broadcasts, quizzes, gamification, and many more.
A break-through module that detects and recognises persons/characters live and in real-time, to present important information.
A break-through module that detects and recognises persons/characters live and in real-time, to present important information, contextual information, and even call to action to specific moments on other streams.
The Monetisation module features everything you need to monetise your audience.
The Monetisation module features everything you need to monetise your audience, including direct carrier billing.
Thanks to our state of the art technology and our team's creativity, we're able to provide our partners with personalised digital experiences that take their products to a whole new level.
