Story
The journey of a thousand miles begins with a single step.
Magycal Presents at IBC 2024
This time we headed to Europe’s leading media event, IBC 2024 in Amsterdam. Not only were we able to showcase our OTT and Second Screen Experiences in our very first stand, but Pedro took the stage to introduce two brand new innovative features developed for sport tv: Smart Info and Smart Moments.
Smart Moments Launched on the sport tv App
Magycal successfully launched Smart Moments in the sport tv app, that empowers users to create and share their favourite sports clips. What sets it apart is its AI-powered capability to automatically generate key moments, learning from user engagement to continually improve its selections.
Downloads Are Now Available on all Devices on OPTO
Whether at home or on the go, users can now enjoy their favourite content offline, anytime, anywhere. Downloads are now available across all mobile devices, enhancing the viewing experience by giving users more flexibility and control.
Magycal Attends NAB Show 2024
As part of our ongoing commitment to innovation, we attended the NAB Show 2024 in Las Vegas in order to engage with key industry players, generate new leads and strengthen partnerships, so we’re sure to keep up with the latest trends and technologies in the OTT space.
Magycal OTT now available on TV operators
Our Magycal OTT was already available on 10+ platforms, but now even more users can enjoy this game-changing product thanks to our recent integration with TV Operators. Our products are now supported in all three main Portuguese TV Operators (MEO, NOS, and Vodafone), be it custom apps on their STB’s or sign-in options via their accounts.
Magycal’s Award-Winning OTT rebranded
SPORT TV celebrated 25 years by rebranding their image, and Magycal was once again responsible for creating a compelling, coherent and outstanding design and user experience on all digital platforms, which will serve as a standard on the sports OTT landscape for years to come.
CNN Car Apps have a Magycal launch
CNN app users can now have a seamless experience with Apple CarPlay and Android Auto, as they can continue listening to their favourite shows and podcasts on the road, all thanks to the CNN app’s ability to sync preferences, bookmarks and recent listening shows.
IBC2023 Innovation Awards Finalist
Magycal was recognised at the IBC Innovation Awards on the Content Everywhere category, for the creative and innovative features developed for the SPORT TV Digital Hub. SPORT TV was one of the shortlisted companies together with KAN Israel, Sky Sports F1 and TNT Sports (formerly BT Sport).
Asia is Magycal
Our new partnership with Medianet positions us in a new continent! We are working together to deliver some groundbreaking digital experiences to their audience!
Madeira is Magycal
After 10+ years of hard work, we took a break and went on a Magycal team building trip to Madeira!
Best User Experience Award
SPORT TV DIGITAL HUB wins the first international prize for a Portuguese OTT at SportsPro OTT Awards 2022!
New CNN Portugal app is launched to public acclaim
A new version of the leading news app in Portugal, CNN Portugal, is relaunched, containing a personalised newsfeed, segmented notifications, trending videos, and the latest opinions and articles.
Magycal redesigns OPTO
A personalised and cutting edge OTT is launched. Ten platforms. Thousands of hours of content. Millions of hours watched. Something that only Magycal could do.
Best Media and Entertainment Project of the Year
SPORT TV wins the ACEPI Navegantes XXI awards for the Best Media and Entertainment Project of 2022.
The new Formula 1 season takes off at blazing speeds in the SPORT TV digital hub
To complement the viewer experience during the new Formula 1 season, Magycal introduced a new Formula 1 section in the SPORT TV digital hub, providing detailed information about every Grand Prix with trending videos, polls, live results, and more.
Revolutionising kid’s entertainment
The younger generations can now experience their favourite video content powered by Magycal OTT. Panda+
The biggest number of votes in TVI’s history
With our technology, the TVI channel achieves the biggest number of votes in its history.
Magycal & SPORT TV launch new apps for Apple TV and Android TV
We’ve launched new Apps for Android TV and Apple TV. Now, sports fans can enjoy a fully digital experience by using innovative features like live smart info or facial recognition.
Begins a partnership where creativity and innovation have no limits.
Magycal and Kaltura join to deliver highly engaging OTT experiences.
Reinforcing the security of our content
Content protection is one of the biggest concerns of our clients. Thanks to this partnership with Wowza, we can provide an engaging, interactive and secure environment — whether users are watching live or video on demand (VOD) content.
It’s MAGYCAL
Viva Superstars becomes MAGYCAL. After the first exciting and successful eight years we needed a new brand identity fully inline with our current strategy and future international expansion.
A Legendary Show Becomes a Digital Sensation
The TV show that revolutionised the industry is back after 20 years. Featuring our latest interactive and monetising tools it becomes one of the biggest success cases of digital transformation of a television show.
Facial Recognition Meets Live Sports
SMART INFO comes alive on the SPORT TV DIGITAL HUB, providing intelligent notifications based on the real time analysis of the players’ faces during live broadcasts.
APDC Digital Business Congress
Viva Superstars (now Magycal) is invited to present its success story at the APDC Digital Business Congress, one of Portugal’s key annual events in the area.
App of the Year
SPORT TV DIGITAL HUB wins the prestigious ACEPI Navegantes award for the best app of 2019 in the sports and culture category.
IT Consulting Part II
Viva Superstars (now Magycal) becomes the strategic technical partner of Media Capital Digital, responsible for the development of all its mobile applications.
Bringing Engagement and Monetisation to Live Video Streaming
Kick-off of LIA, Live Intelligent Agent, a joint project by Viva Superstars (now Magycal) and Media Capital Digital, co-funded by Google Digital News Initiative.
Euronext Techshare Kickoff in Paris
Viva Superstars (now Magycal) is selected by Euronext for its Techshare program for European companies with high growth potential.
AI Powering Audience Engagement
In the new Secret Story 7 app artificial intelligence technology is used to revolutionise how viewers engage with the TV show, with outstanding results.
IT Consulting Part I
Viva Superstars (now Magycal) becomes the strategic technical partner of IOL Negócios, a pioneer company in the Portuguese Internet arena.
It’s Time For Talent Shows
Crowd sourced content, social listening features, and exclusive tools for star users, turn this new talent show format into a thrilling sandbox of innovative user experiences.
Web Summit 1.0
Lisbon welcomes Web Summit for the first time and Viva Superstars (now Magycal) is selected by the organisation to showcase at the event.
The First Rebranding
Viva Superstars (now Magycal) unveils their first rebranding with a totally different brand identity fully adapted to our vision and business at the time.
Reality Shows Come Alive
Secret Story 6, one of the top reality shows in Europe, becomes a tremendous success on digital platforms thanks to innovative ways of engaging, retaining and monetising the audience.
Live Events and Reality Shows Go Interactive
The famous Portuguese singer Agir gives a memorable interactive live performance with a large audience over the Internet, powered by Viva Superstars (now Magycal) and Best Seat Music. At the same time, Viva Superstars partners with TVI and Endemol to create the most interactive reality show ever.
The Ultimate Fan Experience
Viva Ronaldo’s winner, a Ronaldo fan from Azerbaijan, officially meets and greets Cristiano in Leiria, Portugal.
Building a Dream Team
On December 24th we hired our first non-founder employee, Diogo Cordeiro, who had just finalised his MSc in Computer Science at FCT NOVA. The date itself was promising and our first hiring grew up with us to become an incredible professional, always seeking excellence and fully dedicated and inline with our company goals.
Viva Ronaldo Official Launch
Viva Ronaldo is officially presented and gets worldwide media exposure.
The Foundation
Viva Superstars (now Magycal) is officially founded in Lisbon.
First steps
Viva Ronaldo’s design and planning starts at Starbucks Belém in Lisbon. It would last several months fuelled by many cappuccinos, frappucinnos and choco muffins.
So it begins
Eduardo and Pedro brainstorm on how to take Cristiano Ronaldo’s powerful digital presence beyond social networks.
Magycal Presents at IBC 2024
This time we headed to Europe’s leading media event, IBC 2024 in Amsterdam. Not only were we able to showcase our OTT and Second Screen Experiences in our very first stand, but Pedro took the stage to introduce two brand new innovative features developed for sport tv: Smart Info and…
Smart Moments Launched on the sport tv App
Magycal successfully launched Smart Moments in the sport tv app, that empowers users to create and share their favourite sports clips. What sets it apart is its AI-powered capability to automatically generate key moments, learning from user engagement to continually improve its selections.
Downloads Are Now Available on all Devices on OPTO
Whether at home or on the go, users can now enjoy their favourite content offline, anytime, anywhere. Downloads are now available across all mobile devices, enhancing the viewing experience by giving users more flexibility and control.
Magycal Attends NAB Show 2024
As part of our ongoing commitment to innovation, we attended the NAB Show 2024 in Las Vegas in order to engage with key industry players, generate new leads and strengthen partnerships, so we’re sure to keep up with the latest trends and technologies in the OTT space.
Magycal OTT now available on TV operators
Our Magycal OTT was already available on 10+ platforms, but now even more users can enjoy this game-changing product thanks to our recent integration with TV Operators. Our products are now supported in all three main Portuguese TV Operators (MEO, NOS, and Vodafone), be it custom apps on their STB’s…
Magycal’s Award-Winning OTT rebranded
SPORT TV celebrated 25 years by rebranding their image, and Magycal was once again responsible for creating a compelling, coherent and outstanding design and user experience on all digital platforms, which will serve as a standard on the sports OTT landscape for years to come.
CNN Car Apps have a Magycal launch
CNN app users can now have a seamless experience with Apple CarPlay and Android Auto, as they can continue listening to their favourite shows and podcasts on the road, all thanks to the CNN app’s ability to sync preferences, bookmarks and recent listening shows.
IBC2023 Innovation Awards Finalist
Magycal was recognised at the IBC Innovation Awards on the Content Everywhere category, for the creative and innovative features developed for the SPORT TV Digital Hub. SPORT TV was one of the shortlisted companies together with KAN Israel, Sky Sports F1 and TNT Sports (formerly BT Sport).
Asia is Magycal
Our new partnership with Medianet positions us in a new continent! We are working together to deliver some groundbreaking digital experiences to their audience!
Madeira is Magycal
After 10+ years of hard work, we took a break and went on a Magycal team building trip to Madeira!
Best User Experience Award
SPORT TV DIGITAL HUB wins the first international prize for a Portuguese OTT at SportsPro OTT Awards 2022!
New CNN Portugal app is launched to public acclaim
A new version of the leading news app in Portugal, CNN Portugal, is relaunched, containing a personalised newsfeed, segmented notifications, trending videos, and the latest opinions and articles.
Magycal redesigns OPTO
A personalised and cutting edge OTT is launched. Ten platforms. Thousands of hours of content. Millions of hours watched. Something that only Magycal could do.
Best Media and Entertainment Project of the Year
SPORT TV wins the ACEPI Navegantes XXI awards for the Best Media and Entertainment Project of 2022.
The new Formula 1 season takes off at blazing speeds in the SPORT TV digital hub
To complement the viewer experience during the new Formula 1 season, Magycal introduced a new Formula 1 section in the SPORT TV digital hub, providing detailed information about every Grand Prix with trending videos, polls, live results, and more.
Revolutionising kid’s entertainment
The younger generations can now experience their favourite video content powered by Magycal OTT. Panda+
The biggest number of votes in TVI’s history
With our technology, the TVI channel achieves the biggest number of votes in its history.
Magycal & SPORT TV launch new apps for Apple TV and Android TV
We’ve launched new Apps for Android TV and Apple TV. Now, sports fans can enjoy a fully digital experience by using innovative features like live smart info or facial recognition.
Begins a partnership where creativity and innovation have no limits.
Magycal and Kaltura join to deliver highly engaging OTT experiences.
Reinforcing the security of our content
Content protection is one of the biggest concerns of our clients. Thanks to this partnership with Wowza, we can provide an engaging, interactive and secure environment — whether users are watching live or video on demand (VOD) content.
It’s MAGYCAL
Viva Superstars becomes MAGYCAL. After the first exciting and successful eight years we needed a new brand identity fully inline with our current strategy and future international expansion.
A Legendary Show Becomes a Digital Sensation
The TV show that revolutionised the industry is back after 20 years. Featuring our latest interactive and monetising tools it becomes one of the biggest success cases of digital transformation of a television show.
Facial Recognition Meets Live Sports
SMART INFO comes alive on the SPORT TV DIGITAL HUB, providing intelligent notifications based on the real time analysis of the players’ faces during live broadcasts.
APDC Digital Business Congress
Viva Superstars (now Magycal) is invited to present its success story at the APDC Digital Business Congress, one of Portugal’s key annual events in the area.
App of the Year
SPORT TV DIGITAL HUB wins the prestigious ACEPI Navegantes award for the best app of 2019 in the sports and culture category.
IT Consulting Part II
Viva Superstars (now Magycal) becomes the strategic technical partner of Media Capital Digital, responsible for the development of all its mobile applications.
Bringing Engagement and Monetisation to Live Video Streaming
Kick-off of LIA, Live Intelligent Agent, a joint project by Viva Superstars (now Magycal) and Media Capital Digital, co-funded by Google Digital News Initiative.
Euronext Techshare Kickoff in Paris
Viva Superstars (now Magycal) is selected by Euronext for its Techshare program for European companies with high growth potential.
AI Powering Audience Engagement
In the new Secret Story 7 app artificial intelligence technology is used to revolutionise how viewers engage with the TV show, with outstanding results.
IT Consulting Part I
Viva Superstars (now Magycal) becomes the strategic technical partner of IOL Negócios, a pioneer company in the Portuguese Internet arena.
It’s Time For Talent Shows
Crowd sourced content, social listening features, and exclusive tools for star users, turn this new talent show format into a thrilling sandbox of innovative user experiences.
Web Summit 1.0
Lisbon welcomes Web Summit for the first time and Viva Superstars (now Magycal) is selected by the organisation to showcase at the event.
The First Rebranding
Viva Superstars (now Magycal) unveils their first rebranding with a totally different brand identity fully adapted to our vision and business at the time.
Reality Shows Come Alive
Secret Story 6, one of the top reality shows in Europe, becomes a tremendous success on digital platforms thanks to innovative ways of engaging, retaining and monetising the audience.
Live Events and Reality Shows Go Interactive
The famous Portuguese singer Agir gives a memorable interactive live performance with a large audience over the Internet, powered by Viva Superstars (now Magycal) and Best Seat Music. At the same time, Viva Superstars partners with TVI and Endemol to create the most interactive reality show ever.
The Ultimate Fan Experience
Viva Ronaldo’s winner, a Ronaldo fan from Azerbaijan, officially meets and greets Cristiano in Leiria, Portugal.
Building a Dream Team
On December 24th we hired our first non-founder employee, Diogo Cordeiro, who had just finalised his MSc in Computer Science at FCT NOVA. The date itself was promising and our first hiring grew up with us to become an incredible professional, always seeking excellence and fully dedicated and inline with…
Viva Ronaldo Official Launch
Viva Ronaldo is officially presented and gets worldwide media exposure.
The Foundation
Viva Superstars (now Magycal) is officially founded in Lisbon.
First steps
Viva Ronaldo’s design and planning starts at Starbucks Belém in Lisbon. It would last several months fuelled by many cappuccinos, frappucinnos and choco muffins.
So it begins
Eduardo and Pedro brainstorm on how to take Cristiano Ronaldo’s powerful digital presence beyond social networks.
