Press Room
Best references on our products in the interactive broadcast press.
App da Sport TV nomeada na categoria Content Everywhere dos IBC Innovation Awards 2023
Se a app da Sport TV ganhar este prémio, será o segundo do género: em Janeiro de 2022, recebeu a distinção ‘Best User Experience’, nos
Magycal sobe faturação para 1,2 milhões de euros em 2022
A Magycal, responsável pelo desenvolvimento de várias plataformas nos media, totalizou um volume de negócios de cerca de 1,2 milhões de euros em 2022, mais
Magycal FY turnover grows 13% to EUR 1.2 million
Portuguese OTT app developer Magycal reported 13 percent annual turnover growth in 2022 to around EUR 1.2 million, reported Lusa in an interview with the
Aplicação móvel da Sport TV nomeada para os Prémios Internacionais IBC2023
Desenvolvida pela Magycal, empresa especializada no desenvolvimento de aplicações second screen para transmissões de desporto, música e reality shows, a app da SPORTTV está nomeada
Magycal goes international
The Portuguese company Magycal, which develops media platforms and had a €1.2 million turnover in 2022 (+13% on 2021), is increasing its International business. “After strong
Portuguesa Magycal expande negócio internacional
“A Magycal, responsável pelo desenvolvimento de várias plataformas nos media, totalizou um volume de negócios de cerca de 1,2 milhões de euros em 2022, mais
Media Kit
Company description
Founded by leading digital media experts, Magycal has been at the forefront of revolutionising how people connect with digital content, television shows, and live events.
With our innovative technology and creative mindset, we’ve developed a unique suite of products ranging from an OTT Solution, a Second Screen Platform, and Digital Experiences, empowering our partners with unparalleled audience engagement and effective monetisation strategies.
From the outset with the Cristiano Ronaldo Social Network – Viva Ronaldo, to our award-winning sports OTT for sport tv, the tailored Opto for SIC, and the engaging Panda+ for younger audiences, our journey reflects our commitment to excellence and innovation. Our apps have redefined second screen experiences, offering interactive features that extend beyond the TV screen, such as the TVI Reality app which has hosted multiple Big Brother editions (as well as other popular reality shows) by integrating real-time polls, trivia events, and other social features to transform traditional TV viewing into interactive and engaging experiences.
Our solutions cater to diverse brand needs, creating interactive digital experiences that forge meaningful connections between brands and their audiences. Notable projects include the CNN Portugal app, which enhances the news access and experience, Best Seat, that revolutionised live music shows, and the forward-thinking app for SIC Notícias, which transform news consumption by offering viewers personalised content streams, personalised notifications, and real-time updates.
Our impact is quantifiable: with millions of app downloads worldwide, participation in groundbreaking partnerships, and recognition on international stages such as the IBC Innovation Awards and SportsPro OTT Summit. These achievements are a testament to our role as industry innovators and our influence on the digital engagement landscape.
Today, more than watching, we want people to become part of the experiences. We want to create social, interactive, and immersive activities that transcend the limits of what is possible. We want people to live what they watch.
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