Press Room
Best references on our products in the interactive broadcast press.
Secret Story 7 lança app com inteligência artificial
A nova app da 7º edição do Secret Story – Casa dos Segredos tem um avançado e inovador sistema de Inteligência Artificial nunca antes feito
“Biggest Deal”: Conheça todos os concorrentes do novo “reality show” da TVI
Foram novamente abertas, para todos os portugueses, as portas da “casa mais vigiada do país”. “Biggest Deal” estreou-se este domingo e os concorrentes já foram
Start-up do mês: Viva Superstars
Lançámos um desafio ao Madan Parque – Parque de ciência e tecnologia localizado em Almada: eleger a start-up do mês. Conheça as razões da sua
“Vamos Dançar?” já tem data de estreia!
“Vamos Dançar?” é o novo reality show da TVI que vai pôr à prova o talento de 12 jovens bailarinos amadores. Todas as semanas, os
App Love On Top no programa Você na TV
Apresentação da app Love On Top no programa Você na TV, apresentado por Cristina Ferreira e Manuel Luís Goucha.
Emissão em directo na app TVI Reality disponível fora de Portugal
A emissão em directo dos reality shows da estação de Queluz, através do canal TVI Reality, passa agora a estar disponível na app do canal
Media Kit
Company description
Magycal is a company created by leading digital media experts to revolutionise the way people connect and interact with digital content, television shows and live events. Thanks to our groundbreaking technology and creativity, we bring to life a unique set of OTT, second screen and digital experiences to provide our partners with the ultimate audience engagement experience and effective monetisation strategies.
Magycal began its activity by creating Cristiano Ronaldo Social Network – Viva Ronaldo – and since then our portfolio kept growing, with multiple award-winning platforms.
Our state-of-the-art sports OTT for SPORT TV (the leading Portuguese sports TV network), the personalised and cutting edge Opto OTT for the television network and media company SIC, and Panda +, the OTT that younger generations were waiting for, can well represent the capabilities of our Magycal OTT solution.
The second screen apps that complemented numerous reality shows and talent shows for the last 10+ years (Big Brother, Secret Story, Let’s Dance, among others) showcase how a TV network can significantly enhance the watching experience by transcending the TV screen with interactive features!
Moreover, since all brands have different requirements, we have also been creating innovative and interactive digital experiences that produce meaningful relationships between brands and users. Two excellent examples are the CNN Portugal app, the flagship news app in the Portuguese market, and Best Seat, which helped revolutionise the music concerts industry by engaging users with live music performers in real time.
Company Presentation
Download