Timeline Stories

All timeline stories.

Stepping Up to the Podium

The Podium app brings a new kind of entertainment for football fans appealing to both casual and hardcore users, featuring predictions, fantasy league, social competition, and rewards. It was developed for Sport TV, the leading Portuguese Sports TV Station, as the companion app for their premium football content.

AI Powering Audience Engagement

In the new Secret Story 7 app artificial intelligence technology is used to revolutionise how viewers engage with the TV show, with outstanding results.

IT Consulting Part I

Viva Superstars (now Magycal) becomes the strategic technical partner of IOL Negócios, a pioneer company in the Portuguese Internet arena.

It’s Time For Talent Shows

Crowd sourced content, social listening features, and exclusive tools for star users, turn this new talent show format into a thrilling sandbox of innovative user experiences.

Web Summit 1.0

Lisbon welcomes Web Summit for the first time and Viva Superstars (now Magycal) is selected by the organisation to showcase at the event.

The First Rebranding

Viva Superstars (now Magycal) unveils their first rebranding with a totally different brand identity fully adapted to our vision and business at the time.

Reality Shows Come Alive

Secret Story 6, one of the top reality shows in Europe, becomes a tremendous success on digital platforms thanks to innovative ways of engaging, retaining and monetising the audience.

Live Events and Reality Shows Go Interactive

The famous Portuguese singer Agir gives a memorable interactive live performance with a large audience over the Internet, powered by Viva Superstars (now Magycal) and Best Seat Music. At the same time, Viva Superstars partners with TVI and Endemol to create the most interactive reality show ever.

The Ultimate Fan Experience

Viva Ronaldo’s winner, a Ronaldo fan from Azerbaijan, officially meets and greets Cristiano in Leiria, Portugal.

Talk Shows Reinvented

Viva Superstars (now Magycal) lays the foundations of its television revolution by creating a new and captivating TV watching experience for Portugal’s leading talk show.