The First Rebranding
Viva Superstars (now Magycal) unveils their first rebranding with a totally different brand identity fully adapted to our vision and business at the time.
All timeline stories.
Viva Superstars (now Magycal) unveils their first rebranding with a totally different brand identity fully adapted to our vision and business at the time.
Secret Story 6, one of the top reality shows in Europe, becomes a tremendous success on digital platforms thanks to innovative ways of engaging, retaining and monetising the audience.
The famous Portuguese singer Agir gives a memorable interactive live performance with a large audience over the Internet, powered by Viva Superstars (now Magycal) and Best Seat Music. At the same time, Viva Superstars partners with TVI and Endemol to create the most interactive reality show ever.
Viva Ronaldo’s winner, a Ronaldo fan from Azerbaijan, officially meets and greets Cristiano in Leiria, Portugal.
Viva Superstars (now Magycal) lays the foundations of its television revolution by creating a new and captivating TV watching experience for Portugal’s leading talk show.
On December 24th we hired our first non-founder employee, Diogo Cordeiro, who had just finalised his MSc in Computer Science at FCT NOVA. The date itself was promising and our first hiring grew up with us to become an incredible professional, always seeking excellence and fully dedicated and inline with…
Viva Ronaldo is officially presented and gets worldwide media exposure.
Viva Ronaldo is soft-launched with limited market exposure for an international audience.
Viva Ronaldo’s design and planning starts at Starbucks Belém in Lisbon. It would last several months fuelled by many cappuccinos, frappucinnos and choco muffins.